posting, no doubt, it is a wonderful way of building links and generating high quality traffic to your blog. If done right, guest posting can be a formula for success of your blog – only if done right.
But, many people have misunderstood guest posting with just posting articles on any random blog available on the Internet. Instead, you should focus on some metrics while looking for blogs to guest post on.
So, for everyone who just do
guest post without looking on metrics of the blogs – consider reading this article and get to know more about how you can get benefit through guest posting.
Here are the blog metrics, which you should look for while guest posting:
Domain & Page authority
Domain authority by
moz is one of the major factor which you should consider. Already name has cleared it that this metric is telling us about how much is the authority of that domain on which we’re going to guest post on.
Along with DA, you should only look for blog having page authority more than it’s domain authority. Most of the genuine blog
have PA > DA.
: How I am increasing social media traffic
Trust flow indicates how trust worth a blog is by looking at the trustworthiness of the sites/blogs linking to it. You should only look for blog having TF
(trust flow) of 15+ otherwise your all hard work may go in vain.
Citation flow shows how good or influential the URL is by looking at the number of links pointing towards it through other sites. Also, just like
trust flow, try to get blogs having Citation flow of 15+
This is my blogs TF and CF, it is low maybe because I haven’t yet started any kind of
backlinking and only attracting natural links till now. So for you, we should not be the potential blog on which you want to do guest post now. But, no doubt it can be your choice in future.
Domain age is one of the major ranking
factor for a blog which google looks for. Also, backlinks coming from blogs having more domain age will influence your blog on a great basis when compared to simpler ones. I try to look for blogs of 3+ years of age. Although it is not necessary.
Dofollow links ratio
Also, you should not guest post on those blogs which have less number of
dofollow links pointing towards it. Also, don’t only guest post on blogs having most of the links as dofollow pointing to them.
Try to pitch blogs who have a certain ratio of dofollow and nofollow links and aren’t spammed with links.
Just get a blog having DA of 20+, TF & CF of 15+ having a domain age of 3 years+. Also consider the number of
dofollow links pointing towards it and the ratio of dofollow and nofollow links.